I spearheaded a digital campaign that ushered in an exciting era for Camp Hess Kramer and Gindling Hilltop Camp, introducing a vibrant new visual identity. I revitalized WBT Camps’ emails and ads with bold, animated designs to ensure a captivating and playful approach that resonates with the dynamic spirit of summer camp.
The campaign introduced a fresh, lively visual style that embodies the fun and adventurous essence of our camps.
I revamped emails and ads to feature bold animations, captivating our audience and setting a new standard for outreach.
Targeted engaging social media ads as part of a broader campaign to increase brand visibility and audience interaction.
This transformation was more than just cosmetic; it represented a commitment to engaging our community through energetic visuals and innovative design.
By prioritizing visually-driven content across platforms like Instagram and Facebook, the campaign boosted engagement and extended our digital reach. Here are some of the ads we ran:
Through bold new visuals and targeted social media advertising, the ‘Camp Never Stops’ campaign captured the spirit of the camps and extended our digital reach to a bigger, more engaged audience.